Competition+10

ArenaNet Blog site http://www.arena.net/blog/the-fashion-of-guild-wars-2-an-interview-with-kristen-perry __Basics__ Nature – non-profit, blog, creation diary site, division of arena.net Purpose – to inform about the fashion, art, and steps taken in making an upcoming videogame called Guild Wars 2. Media – photos, videos, text, search enabled Market – video game fans, Guild Wars and Guild Wars 2 players. __Business__ Owner – NcSoft Location - Bellevue, Washington Frequency of Updates – random, sometimes twice a day, usually on a weekly basis Users – no login required __Evaluation__ Neatly organized with a picture link for each blog entry and monthly archive on the right. Warm – the picture set up on the articles along with the enlarged text quotes and examples Cool – the site is nice to look at but some people prefer having a video instead of reading a bunch of text.

__ [] __ __ Basics __ Nature – Offers articles relating to video games, a division of technicallyphilly.com Purpose –To inform and entertain by covering stories about video games that have a local Philadelphia connection Media – photos, text Market – video game fans, residents of Philadelphia and the surrounding area __ Business __ Owner – Technically Media Inc. Location – Philadelphia, PA (Local) Frequency of Updates – twice a month Number of Users – Traffic rank is 206,259 globally __ Evaluation __ A simple site with interesting articles. Warm – Love the local connection and the variety of article topics. Cool – Too plain, a lot of text, few pictures, no video

[] __Basics__ Nature – Offers news, reviews, and cheats for video game users. Purpose –To inform and entertain the audience about all aspects of video games Media – photos, text, videos, blogs Market – video game fans, primarily males ages 18 - 24 __ Business __ Owner – IGN Entertainment Games Location – San Francisco, CA (National) Frequency of Updates – Frequently, several times per day Number of Users – Traffic rank is 9,239 globally __ Evaluation __ A very useful and entertaining site for video game lovers with many great features. Warm – Love all the features including news, reviews, blogs, shows, trivia, clubs, etc. I like that it gives member of the audience the opportunity to connect with each other. Cool – Hard to criticize, but if I had to choose I would say it could be organized a little better to make it easier to navigate.

__//**FASHION**//__
__//**Basics**//__ http://www.stellamccartney.com/en/index.html#!{"countrycode":"US"} Nature: Profit, Entertainment. Purpose: To inform and to sell. Media: Pictures of her collections, videos, advertisements. Market:Females, ages 20-45, celebrities.

__//**Business**//__ Owner:Stella McCartney Location: London, United Kingdom Frequency of Updates: Random, when they get new collections of her designs. Number of Users: No login Required

Neatly organized with different collections on the home page going through a slide show, and at the button with different links that you can click on to check out her many collections and tabs at the top such as home, shop, collections, stella's world, and Stella McCartney kids where you can also find kids clothing.
 * //__Inspiration__//**

Warm:I love the home page because they show some of her designs in a slide show.

Cool:The site looks nice but i would add some more text to it to spice it up because its many pictures but not enough text. Sometimes its not good to have a lot of text but then its not good having a lot of pictures either so there has to be a balance sometimes depending on what your website is going to focus on.

[] Nature: Profit. Purpose: To sell. Media: Photos and text. Market: Males and Females ages 14-30
 * //__Basics__//**

Owner: Hennes & Mauritz Location: Canada Frequency of Updates: Updated everyday Number of Users: 35.2%
 * //__Business__//**

Neatly organized with a big advertisement of pictures to show the New Fashion with pictures and links on the home page such as back to school fashion and in stores now.
 * //__Evaluation__//**

Warm: I love how they got pictures on the same spot as the link as an example to the kind of clothes you will find if you click that certain link.

Cool: I really like the H&M website and i would really want to fix anything on it.

__**//Basics//**__ [] Nature: To Entertain and to sell. Purpose: To inform and to sell. Media: Photos, videos and text. Market: Males and Females, ages 18-35

Owner: Domenico Dolce and Stefano Gabbana Location: Milano, Italy Frequency of Updates: Every 30 days or on random. Number of User: 29.5%
 * //__Business__//**

Neatly organized with photos and links and text. Also they have a lot of information written down on the website from different fashion show events.
 * //__Evaluation __//**

Warm: I really love that they have videos and pictures showing off some of the collections and how they have a link you can click on to see pictures of the models wearing Dolce and Gabbana from the all the recent fashion shows.

Cool: I really love the Dolce and Gabbana website and i wouldnt change anything about it.